Bulk WhatsApp messaging

Send bulk WhatsApp messages that actually get read

Reach thousands of opted-in customers with approved, rich-media templates — sent through Meta's official API, scheduled when you want, with delivery and read tracking for every message.

Updated September 2026

01What it means for you

Bulk messaging, explained visually

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Messages that look like your brand

Build templates with an image or document, personalised text and buttons like 'Track order' or 'Shop now'. Mywa submits them to Meta and tracks approval.

Your advantage: Customers see a rich, trustworthy message with a one-tap action — not a wall of plain text they scroll past.

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Send once, reach everyone — then see what worked

Pick a list or tags, send now or schedule it, and follow sent, delivered, read and replied for every campaign.

Your advantage: An afternoon's work reaches your whole customer base, and you learn which offers actually get replies.

02Campaigns

Everything you need to run WhatsApp campaigns

Import any contact list

Upload a CSV, map the columns, and organise contacts with tags and lists.

Rich-media templates

Images, documents and buttons in templates you build and submit to Meta from Mywa.

Personalised variables

Fill each message with the customer's name or any field from your contact data.

Schedule for later

Pick the date and time — Mywa sends it for you, even if nobody is logged in.

Recurring campaigns

Weekly offers or monthly reminders go out on a schedule you set once.

Delivery & read analytics

See sent, delivered, read and replied counts per campaign, and who clicked your links.

03How it works

How to send a bulk WhatsApp campaign

  1. 1

    Build or pick an approved template

    Business-initiated messages must use a Meta-approved template. Create one with your text, media and buttons, and Mywa tracks its approval.

  2. 2

    Choose your audience

    Select a contact list or tags. Contacts who opted out are skipped automatically.

  3. 3

    Send now, schedule, or repeat

    Launch immediately, set a date and time, or make it recurring.

  4. 4

    Reply in the team inbox

    Replies land in the shared inbox, linked to the campaign that started them, so your team can follow up while interest is high.

04Official vs unofficial

Official API vs unofficial bulk senders

Cheap desktop 'bulk sender' tools automate a normal WhatsApp account — and that is exactly what gets numbers banned.

Unofficial bulk sender tools

Risk of ban
High — automating a normal account breaks WhatsApp's terms
Who you can message
Anyone, which is why they get reported
Tracking
Rarely reliable
Team replies
One phone
Better for growing teams

Mywa (official WhatsApp API)

Risk of ban
Designed for bulk sending by Meta, with clear rules
Who you can message
Opted-in contacts, with opt-outs honoured
Tracking
Delivery, read and reply status from Meta for every message
Team replies
Shared inbox for the whole team
05Best practice

How to send bulk WhatsApp messages without getting blocked

Meta watches how customers react to your messages. When people block or report a business, its number's quality rating drops and sending can be restricted. The businesses that do well on WhatsApp treat it as a channel customers opted into — not a spam list.

  • 1

    Only message contacts who agreed to hear from you on WhatsApp, and say how often you'll write.

  • 2

    Segment with tags and lists so each campaign is relevant to the people receiving it.

  • 3

    Use a clear 'Stop' option — Mywa marks opted-out contacts and skips them in future sends.

  • 4

    Space out marketing messages; use utility templates for order and payment updates.

  • 5

    Start with engaged customers when your number is new, then grow volume as your messaging limit rises.

06FAQ

Frequently asked questions

Meta sets a daily limit on how many customers a number can start conversations with. New numbers start lower, and the limit rises automatically as you keep sending messages customers engage with. Business verification also helps raise it.

Yes. With the WhatsApp Business API, customers don't need to save your number. They do need to have opted in to receive messages from your business.

Meta charges per delivered template message, based on the category (marketing, utility or authentication) and the customer's country. Mywa adds no markup; you pay Meta's official rates plus ₹999/month for the software.

Yes. Templates can include an image or document header, plus buttons such as a website link or a quick reply.

Official WhatsApp Business Platform

Grow on WhatsApp,
without the chaos.

Bring your team into one inbox, launch your first campaign, and let the follow-ups run themselves.