The Zoko alternative with no markup on any plan
Like Mywa, Zoko lets Meta bill you directly. The difference is what Zoko adds: a $0.015 fee per conversation on Starter, and free conversations up to a limit on higher plans. Mywa adds nothing, for $14.99/month.
Updated October 2026
Zoko vs Mywa
From Zoko's public pricing page, checked 25 October 2026. Zoko charges in USD.
Zoko
- Plan price
- Starter $49.99, Plus $79.99, Elite $139.99 a month
- Fee on conversations
- Starter $0.015 each; Plus free for 5,000, then $0.00199; Elite free for 100,000
- Meta's charges
- Paid directly to Meta
- Agents
- Starter unlimited; Plus 5 (+$15); Elite 10 (+$12)
Mywa
- Plan price
- $14.99/month or $149/year (₹999/month in India)
- Fee on conversations
- None, on any volume
- Meta's charges
- Paid directly to Meta
- Agents
- Up to 5 included
Source: https://www.zoko.io/pricing, checked 25 October 2026. Prices change; check Zoko's page before deciding.
Monthly cost before Meta's charges
Meta's charges are the same with both, billed directly by Meta.
| Mywa | $14.99 |
|---|---|
| Zoko Starter | $79.99 |
| Zoko Plus | $79.99 |
| Mywa | $14.99 |
|---|---|
| Zoko Starter | $199.99 |
| Zoko Plus | $89.94 |
Zoko's fee is per conversation as Zoko defines it; Mywa has no per-conversation or per-message fee.
When Zoko fits better, and when Mywa does
Choose Mywa if you want the lowest flat price with no fee on any conversation, for a team of up to 5.
Zoko may suit you better if you run a Shopify store and want its store-focused features, or need unlimited agents on its Starter plan.
How to move to Mywa
- 1
Create your Mywa workspace
Sign up with email or Google and pick monthly or annual.
- 2
Connect your number through Meta
Meta's Embedded Signup opens inside Mywa. Your WhatsApp Business Account and number belong to you, not to any provider.
- 3
Add your card in Meta's Billing Hub
From then on Meta bills your messages directly at its official rates.
- 4
Bring contacts and templates, invite your team
Import contacts by CSV, recreate the templates you need, invite up to 5 team members and go live.
Frequently asked questions
Meta's fees are paid directly to Meta. Zoko adds its own per-conversation fee on some plans: $0.015 on Starter (“markup on all conversations”), and after 5,000 conversations on Plus. Checked 25 October 2026.
Yes on every Zoko plan: Mywa is $14.99/month with no conversation fee; Zoko starts at $49.99/month plus fees.
No. The number and your WhatsApp Business Account are yours. You connect them to Mywa through Meta's Embedded Signup.
From each provider's own public pricing page, checked 25 October 2026 and linked on the cost breakdown page. Where a page didn't say something, we say so rather than guess. If anything is out of date, tell us at hi@mywa.net and we'll correct it.
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